Meta: Time spent by users on Instagram has increased by 24%

Meta CEO Mark Zuckerberg announced that users' time spent on Instagram increased by 24% with Reels. During its Q1 2023 earnings call, Meta shared new information about user engagement with Instagram. The company's CEO, Mark Zuckerberg, announced that users' time spent on Instagram has increased by more than 24 percent since the introduction of the Reels feature, despite its AI-powered suggested posts. According to TechCrunch, Susan Lee, Meta's CFO, said during the meeting that "users value short-form videos a lot." "We are very pleased with what Reels has done to gradually engage users with the platform." She also mentioned that in the past months, Reels videos have been shared by users a lot more as well. No monetization of Reels for Instagram However, while Reels has increa... ..................................... Read more on our website: Meta: Time spent by users on Instagram has increased by 24%

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